LR: This summer – mingled between work, family, relationships, mini vacations and play date organizing – progress [by both Lisa’s] on Toby Bear and the Healing Light has been moving along at a steady clip.
To create the final art piece for the book, we conducted an outdoor photo session with our model. Anika was very happy to be reunited with Toby Bear again…she’s grown quite fond of the little guy! We needed to find some dandelions to get as close as possible to the author’s vision, so I asked Anika for ideas. She had a fabulous one…to collect them and make a daisy chain for Toby to wear.
Healing resources and updates for the website and the Toby Bear facebook page continue to accumulate.
Author, Lisa B completed her work with editor Sue Hudson. The manuscript is now in its fine-tuned and polished state. She has secured the last model release contract and is currently gathering reviews and endorsements that will be used on the book cover and in the marketing materials.
There are only a few artistic changes left to make on the book images. From there, we move on to formatting the words and images together in preparation to upload the final product to the e-book distributor.
We both are like cooks in the kitchen – feeling an increased sense of excitement as we watch our creation beginning to rise.
Once the e-book has entered into ‘Auto Vetting’ (the time between when it has been uploaded until it is ready for purchase), we’ll officially launch our marketing campaign.
The start of the campaign is to ask our facebook friends to “Like” our Toby Bear pages. If you have discovered Toby Bear before we have officially announced him – “Like” us now to receive updates as he makes his public debut.